Regional Sales Manager - Middle East
Reports to: VP of Sales, EMEA
Based in: Saudi Arabia
Responsibilities:
- Design and execute a strategic business development plan based on the 2026 strategy to expand the customer base and ensure a dominant presence in the Middle East.
- Own the full "Hunter" sales cycle, from prospecting and high-impact presentations to negotiating complex contracts and closing high-value deals ($250k $5M+).
- Expand business revenue in key verticals across the region including Location-Based Experience (LBX), Theme Entertainment, TV/Broadcast, Film, Esports, and Corporate.
- Leverage a strong ecosystem of existing and new System Integrators (SIs), and direct partners to unlock new fixed-installation and Giga-project opportunities.
- Liaise and influence key management and stakeholders and build credibly at all levels, including C-suite, Technical Directors, Government Officials, and Senior Principals.
- Partner with Solutions Design, Creative & Professional Services and Marketing teams to organise demos and targeted campaigns that address the needs of the fixed-installation market.
- Produce accurate monthly/quarterly forecasts and manage a robust pipeline using Salesforce and Clari.
- Strong commercial Acumen, to work with Rev Ops, Legal & Finance teams to manage quotes, SOW documentation, and pricing for end-to-end project delivery
Skills and Experience:
- 6+ years in direct, complex, solution-led selling with a focus on high-value, long-cycle deals.
- Deep understanding of KSA and Middle East culture, including the Giga-project ecosystem and ways of working.
- Experience selling technology such as AV, LED, media servers, or immersive designs into at least one key vertical (excluding live events).
- Expert in structured consultative selling processes such as MEDDIC/MEDDPICC.
- Strong proficiency in Salesforce and data-driven decision-making - experience with Pandadoc, Clari, or PowerBI is desirable.
- Exceptional negotiation and presentation skills - multi-lingual (Arabic/English) is preferred.
- Willingness to travel extensively (approximately 40%) across the region to visit project sites and partners.
- A proactive, high-energy "self-starter" with a winning mindset and strong attention to detail.
