Marketing Manager
Pearl Recruitment
7–7 years of experience
Job description
1- A marketing plan must be developed and executed to align with the company's objectives and strategic directions.
2- Management of the company's marketing campaigns across digital and traditional channels, ensuring effective communication and tracking results.
3- Development of the company's marketing identity, ensuring message and content consistency across all channels.
4- Market study and analysis of competitors and target customers, identifying suitable marketing opportunities.
5- Supervision of social media account management, advertising content, and marketing publications.
6- Preparation and execution of marketing campaigns to support the company's services in landscaping, agriculture, irrigation, operations and maintenance, and projects, among others.
7- Visiting existing and new projects to understand their marketing needs and promote the company's products and services to support sales and expansion opportunities.
8- Researching and gathering competitor pricing, analyzing and comparing it to support marketing and business decisions for the company.
9- Coordination with sales and business development to support customer acquisition and increase business opportunities.
10- Preparation of marketing and informational materials such as profiles, presentations, catalogs, and advertising content.
11- Management of relationships with marketing service providers such as design, development, advertising, and printing companies.
12- Monitoring the performance of marketing campaigns, analyzing results, and submitting periodic reports to senior management.
13- Management of the marketing budget and ensuring its effective use to achieve the best possible return.
14- Innovation of new marketing ideas and initiatives that enhance the company's presence and reputation in the market.
15- Organizing the company's participation in exhibitions, events, and marketing visits as needed.
16- Monitoring updates to the company's website and digital platforms in coordination with relevant departments.
17- Compliance with company policies and procedures and maintaining the company's professional image before clients and external parties.