Head of Marketing

Foodics

RiyadhFull-time

8–10 years of experience

4 weeks ago

Job description

What Will You Do

Full marketing strategy and execution for the Saudi Arabia market, with direct accountability to the VP of Marketing.
Planning and budgeting for the Saudi marketing function, including forecasting, resource allocation, and performance tracking against revenue and growth goals.
Leadership of a team of three (Social, PR & Communications, and Events), plus management of an external creative/marketing agency.
Creative direction and content production, working closely with the agency to deliver high-quality, on-brand campaigns.
Close cross-functional collaboration with Product Marketing, Performance Marketing, and Communications to ensure a unified go-to-market approach.
Coordination with Sales and Customer Success in Saudi Arabia to align marketing activity with pipeline, revenue, and merchant retention goals.
Deep, active relationships with merchants in the Saudi F&B community, using market presence to inform strategy and unlock opportunities.
Positioning Foodics around its mission and value as a strategic partner to F&B businesses rather than competing purely as a point-of-sale commodity.

What Success Looks Like (First 6 12 Months):

A clear, well-structured marketing plan for the Saudi market, built and owned end-to-end.
Creative output that is relevant and tied to business outcomes not creative for its own sake.
Demonstrated ownership of revenue impact, with a growth-hacking mindset applied to the Saudi market.
Foodics established as a clear leader in the Saudi F&B community.
8 10 years of marketing experience, including team and budget management, with a track record that supports head-level seniority.
Strong business acumen comfortable connecting marketing activity to revenue, pipeline, and growth, not just brand and creative metrics.
Tech industry experience and fluency in B2B tech marketing; background in F&B tech, fintech, or software is welcomed.
Proven ability to plan and manage budgets, and to lead and develop a small team.
Strong creative sensibility and experience overseeing agencies and campaign production.
Deep understanding of the Saudi market, with existing or fast-built relationships within the local F&B and merchant community.
Saudi national, based at the Foodics headquarters in Riyadh.

Job description

What Will You Do

Full marketing strategy and execution for the Saudi Arabia market, with direct accountability to the VP of Marketing.
Planning and budgeting for the Saudi marketing function, including forecasting, resource allocation, and performance tracking against revenue and growth goals.
Leadership of a team of three (Social, PR & Communications, and Events), plus management of an external creative/marketing agency.
Creative direction and content production, working closely with the agency to deliver high-quality, on-brand campaigns.
Close cross-functional collaboration with Product Marketing, Performance Marketing, and Communications to ensure a unified go-to-market approach.
Coordination with Sales and Customer Success in Saudi Arabia to align marketing activity with pipeline, revenue, and merchant retention goals.
Deep, active relationships with merchants in the Saudi F&B community, using market presence to inform strategy and unlock opportunities.
Positioning Foodics around its mission and value as a strategic partner to F&B businesses rather than competing purely as a point-of-sale commodity.

What Success Looks Like (First 6 12 Months):

A clear, well-structured marketing plan for the Saudi market, built and owned end-to-end.
Creative output that is relevant and tied to business outcomes not creative for its own sake.
Demonstrated ownership of revenue impact, with a growth-hacking mindset applied to the Saudi market.
Foodics established as a clear leader in the Saudi F&B community.
8 10 years of marketing experience, including team and budget management, with a track record that supports head-level seniority.
Strong business acumen comfortable connecting marketing activity to revenue, pipeline, and growth, not just brand and creative metrics.
Tech industry experience and fluency in B2B tech marketing; background in F&B tech, fintech, or software is welcomed.
Proven ability to plan and manage budgets, and to lead and develop a small team.
Strong creative sensibility and experience overseeing agencies and campaign production.
Deep understanding of the Saudi market, with existing or fast-built relationships within the local F&B and merchant community.
Saudi national, based at the Foodics headquarters in Riyadh.