TV Key Account Manager
LG Electronics
5–7 years of experience
Job description
Manage and grow assigned key accounts for the TV product category, ensuring achievement of sales targets and market share objectives.
Develop joint business plans with key partners (forecasting, promotions, pricing, and assortment).
Lead sell-in, sell-out, and stock management to ensure healthy inventory levels and minimize aging stock.
Coordinate with internal teams (Marketing, SCM, Finance, Service) to ensure smooth execution of promotions, launches, and campaigns.
Monitor market trends, competitor activity, and pricing to provide actionable insights and recommendations.
Ensure best-in-class in-store visibility, planograms, and merchandising execution for TV products.
Prepare regular sales performance reports, forecasts, and business reviews for management.
Bachelor's degree in Business Administration, Marketing, or a related field.
+5 years of experience in Key Account Management or Sales, preferably in Consumer Electronics / TV category.
Strong negotiation and relationship management skills with modern trade or major retailers.
Solid understanding of sell-in/sell-out, forecasting, promotions, and P&L impact.
Excellent communication, presentation, and analytical skills.
Proficiency in MS Excel and PowerPoint; experience with sales dashboards is a plus.
Ability to work independently in a fast-paced, target-driven environment.
Experience working with major electronics retailers and distributor models.
Knowledge of TV technologies (OLED, QLED, UHD, Smart TV ecosystems).
Previous experience launching new products and managing large-scale campaigns.
MBA or advanced certification in Sales or Marketing.