Digital Marketing Specialist
Confidential Company
DammamFull-time
2–4 years of experience
last month
Job description
Job Objective:
To plan, execute, and manage digital marketing campaigns to increase brand awareness, attract potential customers, and achieve sales objectives through digital channels.
Duties and Responsibilities:
- Develop and implement digital marketing strategies across various channels (search engines, social media, email).
- Manage paid advertising campaigns (Google Ads and social media platforms).
- Optimize search engines (SEO) and improve website ranking in search results.
- Manage social media accounts and publish content regularly.
- Analyze campaign performance using analytics tools (such as Google Analytics).
- Prepare periodic performance reports and provide recommendations for improvement.
- Manage content marketing activities (writing, formatting, publishing).
- Improve user experience (UX) in collaboration with the design or technical team.
- Stay up to date with the latest digital marketing trends and apply them.
- Manage customer databases and email marketing campaigns.